What is a property funnel and does your estate agency have one?
Put simply, it is the process to take someone from a cold lead to a hot lead, which is predictable, repeatable and runs 24 hours a day, 365 days a year. It is your sales and marketing team combined into one system that delivers hot, pre-suaded leads into your inbox. Here's How It Works... Why Create a Property Sales Funnel? Imagine you’re a fisherman (stay with me here). You throw out your bait (the property) and you see how many fish are interested in biting. They all gather